Stratagem Media’s internal developmental work, simply driven by our curiosity, published
in trade journals/ websites and valuable to clients / industry professionals. Also
useful to young media practitioners / students of media.
Brands/ Companies to which Stratagem Media has added value.
Stratagem Media provides “ad sales support services” to Publishing houses, TV channels
& Radio stations, including Data Analytics, Strategic inputs (such as price structuring),
Training & Development of B2B (trade) communication or even and Software Development
for ad space / time selling.
Stratagem Media specializes in the aspect of buying & selling of advertising space
/ time in the media business, both as an advisory as well as a service provider.
Stratagem Media undertakes to Plan, Negotiate and Execute the purchase of ad space
& time across all media for all brands across product categories . We also track/
monitor campaign performance in real time.
Stratagem Media conducts both, Customized as well as Open training programs –for
media sellers as well as media planners. Training areas include Concepts / Technicalities,
as well as Skill Development. Over a longer term, we also undertake coaching of
senior media professionals. Lastly, this section also includes a few tutorials on
Basic Media Concepts.
