Stratagem Media | About Company Profile

Stratagem Media is India’s first independent media specialist organization. It is primarily engaged in 4 verticals.

Media planning and buying – for brands
Multi-faceted services for supporting Ad Sales – to media houses
Coaching & Training - to media houses, media buying agencies and marketers
Strategic & Analytical studies to evaluate or assess the viability / potential of new media – for media houses or marketers

For deeper insights into the above activities, please go through the Co. profile presentation, by clicking on the slide below.

Training

Stratagem Media undertakes customized training / coaching for media organizations, on media practices. Also Stratagem’s open programs run under the banner of the Media RHYTHM series.
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Ad sales tools – for TV channels

Stratagem Media works closely with the sales teams of TV channels, to develop brand/ category-specific presentations for missing brands.
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Ad Sales tools – for Newspaper groups

Stratagem Media also works closely with the sales teams of Newspaper groups, to develop brand/ category-specific presentations for missing brands.
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Current Media Scenario in India

Here’s a quick overview of the penetration and options of traditional media in the country, along with a glimpse of the media industry.
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The Indian Newspaper Report

This has been a labour of love – a trend analysis of print media – from 2005 to 2009.
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